New 2 finger wrappers to be made with 80% recycled plastic.
*Recycled content is allocated using the ISCC mass balance approach.
We’re launching new wrappers made with 80% recycled plastic, based on the ISCC mass balance approach, for all our KITKAT 2-Finger products in the UK and Ireland. This means we buy enough recycled plastic to cover the quantity necessary for the production of KitKat 2-finger packaging bearing the ISCC logo.
Recyclable at 4,000 supermarkets across the UK, and in household recycling in Ireland, our new wrappers will keep your break fresher and crisper than ever.
It’s part of our commitment to reduce our use of virgin plastic and ensure all our packaging can be recycled or reused.
Look out for the recycled plastic label on pack as the bars start rolling out this summer.
What to know more? Get the full lowdown here
Or find out more about the mass balance approach to recycled plastic here